Start a retail business without the stock, the suppliers or the warehouse
Run your own online store with Btab-supplied products. You bring the customers; Btab handles supply, shipping and service.
How it works
- 1
Choose a platform and open your store
Pick from the storefronts and marketplaces across Btab's 25+ platforms.
- 2
List Btab-supplied products
Choose from 7,000+ products, from factory-direct and wholesale suppliers Btab has approved.
- 3
Sell — Btab ships and handles service
You make the sale. Btab delivers the order and looks after returns and customer service.
What you get
A storefront
An online store on the Btab Network, set up for you.
7,000+ products
Health & beauty, homewares, furniture, sporting goods, toys, fashion and more — with no stock to buy up front.
Fulfilment
Storage, delivery, pick-ups and returns, handled by Btab.
Marketing tools
Promotion through Btab Ads, Btab's social commerce sites, and listings on its marketplaces.
A showroom presence
Access to Btab's physical showrooms behind the online network.
What you do
Bring the customers, and set your price above Btab’s floor. Everything behind the sale is ours.
See the 25+ platforms and the infrastructure behind them.
Common questions
What does it cost to start?
We share pricing once we have reviewed your application, so it reflects the store and products that suit you.
Who holds the stock?
Btab does. You don't buy or store inventory — products are supplied and shipped from the Btab Network.
Who handles returns?
Btab's after-sales team handles returns, exchanges and customer service on your behalf.
Which countries can I sell in?
Btab resellers operate in 70+ countries. Tell us where you are in your application and we will confirm what is available there.
How do I get paid?
Your customer pays through your store. Btab keeps its supply price, and you keep the margin.
Apply to become a reseller
Tell us a little about yourself. We review every application and will be in touch with next steps.